Working closely with the client, I designed an application that is exciting and attractive to potential new users, which has increased customer retention since its launch. The new application has allowed TV.FIT to introduce new features that users could enjoy and benefit from, including workout plan suggestions based on users' fitness habits and a community where users can share their achievements, mood check-ins, steps count, and extraordinary events where they can participate. As well as the mobile application, I also helped redesign their website and their content management system.